With the onset of the coronavirus pandemic, the work of Proudly South African has taken on even greater significance. It is not enough to preach the ‘buy local’ message. We need to practise it. As government, as state-owned enterprises, as businesses, as individuals and as leaders, we need to set an example. We need to demonstrate that buying local is about investing in quality, in sustaining local businesses, and in keeping jobs at home.
Members of Proudly South African share a commitment to an uplifting ethos that promotes social and economic change and progress. They make a meaningful contribution to building South Africa’s economy, alleviating unemployment and retaining existing employment opportunities.
