Eustace Mashimbye

Chief Executive Officer
Mr. Mashimbye is a qualified financial accountant who studied at the Technikon Northern Gauteng (now Tshwane University of Technology) and the Technikon South Africa (now UNISA). 

He majored in Financial Accounting and Corporate Law and also studied towards his MBA with the Management College of SA (still to be completed). 
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Happy Makhumalo Ngidi

Chief Marketing and Communications Officer
Mrs Happy MaKhumalo Ngidi is a businesswoman, social entrepreneur, author, motivational speaker and PR and Marketing Executive. 

Mrs Ngidi brings over ten years of corporate experience to Proudly SA which she joined in 2015 as Chief Officer: Marketing & Communications.
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Jeannine Van Straaten

Chief  Membership, Legal and Compliance Officer
Ms Van Straaten brings with her extensive experience in stakeholder relations with her background as Key Client Services Manager, and savvy and professional communication skills as Head of Broadcasting, both positions held at Classic FM.

With a degree in Law and Politics from the Rand Afrikaans University in 2003,
Ms Van Straaten brings with her extensive experience in stakeholder relations with her background as Key Client Services Manager, and savvy and professional communication skills as Head of Broadcasting, both positions held at Classic FM.

With a degree in Law and Politics from the Rand Afrikaans University in 2003,
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Mphume Llale

Executive: Chief Financial Officer
Mphume is a graduate with B Com (Acc) & Masters in Business Leadership (“MBL”) from the University of Witwatersrand and Unisa respectively.

He began his career in 1999 as a Trainee/ Consultant at one of the major Audit Firms in South Africa. He has worked in various capacities including Finance Manager, Chief Director: Budget and Revenue and Chief Financial Officer. His work experience expands over both Private and Public Sectors covering sectors such as Tourism, Health, Financial Service, etc.
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