The State of the Nation Address (SONA) 2025 will again serve as a powerful platform for change, shaping South Africa’s future. As the nation gathers to listen to the President’s vision for the country, SONA is not just a political address but an opportunity to lay the foundation for economic reformation, job creation, and national […]

Cape Town, South Africa – Proudly South African, the country’s national buy local campaign, is proud to announce its partnership with Digital Retail Africa 2025, taking place on the 30th of January 2025 at the Cape Town International Convention Centre (CTICC). This partnership underscores Proudly South African’s commitment to driving local procurement and stimulating job […]

At the Buy Local Summit and Expo in March 2024, Proudly South African engaged various private sector organisations to adopt Localisation Commitments. These commitments represent Proudly SA’s efforts to hold the sector accountable in advancing and implementing localisation within their procurement practices. Through these Localisation Commitments, Proudly SA aims to foster an industry culture that […]

Proudly South African and Adreach are excited to announce a strategic partnership aimed at uplifting local businesses and benefiting the South African economy. This partnership reflects a shared commitment from both organisations to promote and support Proudly South African entrepreneurs and small, medium, and micro enterprises (SMMEs).  Zuza Mbatha, the newly appointed CEO of Adreach, […]

Jingle bells, jingle bells local all the way…oh what fun it is to gift your loved ones with local gifts. As we at the Home of Local wrap up our 2024, we will start our festive season journey by launching our festive season campaign; “Start and end your journey with local”. This campaign aims to […]

As excitement built for the Feather Awards on 7 November 2024, Proudly South African was thrilled to announce its partnership with one of the most vibrant celebrations of the LGBTI+ community and its allies. This year, Proudly South African brought a unique twist to the pink carpet with the “Are You Wearing Local?” campaign, encouraging […]

Music is the heartbeat of Africa. Rhythm is in our veins and the pulse of the music keeps our blood pumping. Not only is music the life energy for the nation, but we also use it for everything. Whether it’s expressing joy when we win World Cups or sadness when one of our great giants falls, one […]

The investigation is in full swing! Proudly South African, is thrilled to announce the Top 40 finalists of the highly anticipated 2024 Local Fashion Police competition. This consumer-driven campaign, now in its 4th year, has taken a daring investigative turn as South Africa’s fashion detectives hunt down the most stylish advocates of locally made clothing.  […]

As we reflect on September, our nation’s Heritage Month, we are reminded of the richness and diversity that define South Africa. This year, our initiatives have continued to honour and celebrate the spirit of localism that lies at the heart of our national identity. From culinary delights to fashion-forward designs, September has been a vibrant […]