In celebration of South Africa’s illustrious wine industry, Proudly South African will be hosting its inaugural Local Wine Expo this winter, scheduled to take place at the Sandton Convention Centre from Thursday 7th to Saturday 9th July 2022. Registration is now open for the free-to-attend event which promises to showcase some of the best of South Africa’s wine industry.

Says Proudly SA’s marketing executive, Happy MaKhumalo Ngidi, “With the growing number of patriotic South Africans who are becoming more aware of the importance of choosing locally made goods over imports, we thought it necessary to start hosting trade shows that exclusively promote South African made products and services. With this wine Expo, we intend to showcase good quality local wines SA produces, jobs created in this industry and the value chain the industry contributes to in the best interest of the South African economy.

The Local Wine Show will be opened between 15h00 and 22h00 across the three days and will be hosted in partnership with the Department of Trade Industry and Competition (the dtic) Southern Sun, the Wine Arc, the National Agricultural Marketing Council (NAMC), SA Wine Industry Transformation, the SA Wine Industry Transformation Unit, the Tourism Business Council of South Africa (tbcsa), as well as KayaFM as media partner.

On Thursday 7th July, the event will kick-off with a session for retail buyers and members of the media, which will outline the wine industry value chain and identify ways in which the industry can be elevated to new heights for the benefit of our country’s economy.

For media enquiries please contact:Assistant PR Manager: Tshiamo Ndlovu
Office: 011 327 7778 Cell: 082 844 6316
[email protected]

About Proudly SA

Proudly South African is the country’s official Buy Local campaign and aims to stimulate much-needed job creation and retention in our country through the lobbying for and promotion of local goods, services and industries.

The organisation lobbies the public and private sectors to increase their levels of local procurement through their supply chain structures and encourages consumers to do so through changing their purchasing habits.

Proudly SA is a membership-based organisation, and only companies that have been audited and approved are entitled to carry the logo, which symbolises the adherence of that product or service to required local-content thresholds and quality standards. For more information visit www.proudlysa.co.za